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Oak Bleaching Protocol Kit + Consultation Service

A pre-measured, wood-species-specific bleaching kit (two-part hydrogen peroxide + oxalic acid in calibrated ratios) bundled with a 30-minute remote consultation where a master finisher diagnoses the customer's wood prep, water quality, and application technique via photos/video, then provides a written protocol tailored to their specific setup. Kits ship with a laminated reference card showing prep steps, timing charts, and troubleshooting for common pink/uneven hues.

PHYSICAL_PRODUCT

25 weeks • 70% confidence

Value Proposition

Eliminates trial-and-error by removing chemistry guesswork (pre-measured, species-tested ratios) and human technique variation (personalized protocol based on their exact water, wood grain, and workspace). Recovers ~$300-800 per avoided failure. Faster than generic YouTube advice because the protocol is *their* protocol, not generic.

Target Audience

Professional furniture makers and high-end woodworkers (not hobbyists) who bleach oak regularly and have experienced failures; typically small shops doing 5-20 pieces/month.

Key Features

  • Two-part bleach kit with calibrated syringes for oak (separate ratios for red oak vs. white oak)
  • Water quality test strip included to adjust ratios for hard/soft water
  • 30-min async video consultation (customer films their workspace, wood samples, water source; finisher responds with written protocol + video walkthrough)
  • And more, with full implementation detail...

Tech Stack

Stripe (payment processing) Loom or Vimeo (video recording & delivery) Zapier (email automation for subscriptions) Google Forms (intake form)
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Original Problem

Woodworkers unable to achieve consistent color results when bleaching oak wood

Woodworkers and furniture makers struggle with unpredictable pink or uneven hues appearing after bleaching oak, ruining finished pieces and wasting expensive materials. Current bleaching methods lack clear guidance on wood preparation, bleach type, and application technique, forcing craftspeople to rely on trial-and-error that results in costly failures and project delays.

Score: 46.5%

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