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Candidate Policy Scorecard Service

A human-powered research service that produces standardized, side-by-side policy comparison cards for every candidate in a given election (local, regional, general). Researchers extract actual policy positions from candidate websites, manifestos, and verified statements, then format them into consistent templates covering 12-15 key policy areas (NHS, tax, immigration, education, etc.). Voters access these via a simple web interface, searchable by constituency and policy area.

SERVICE

31 weeks • 70% confidence

Value Proposition

Eliminates information fragmentation by providing ONE authoritative, human-verified, bias-neutral source. Unlike news aggregators, it's structured for comparison, not narrative. Unlike social media, it's fact-checked and updated in real-time. Voters get answers in 90 seconds instead of 90 minutes of searching.

Target Audience

Individual UK voters aged 25-65 in marginal constituencies; also sold to local campaign groups and civic organizations running voter education initiatives

Key Features

  • Standardized 12-field policy template (position, source link, date verified, candidate quote)
  • Searchable by constituency, policy area, and candidate name
  • Real-time update tracking when candidates change positions
  • And more, with full implementation detail...

Tech Stack

WordPress or simple React frontend (no complex tech needed) Google Sheets or Airtable as research database (scales to 1000+ records) Stripe for payment processing Mailchimp for email updates
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Original Problem

UK voters struggle to understand political candidates' actual policy positions amid fragmented media coverage

UK voters face information overload trying to track multiple political candidates' announcements across fragmented news sources, making it difficult to compare positions and make informed voting decisions. Current solutions rely on scattered news articles and social media, which lack comprehensive, comparable policy summaries. This creates decision paralysis and voter disengagement, especially during leadership contests when candidates make numerous announcements across different platforms and regions.

Score: 17.5%