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Crisis Playbook Subscription + Quarterly Stress-Test Briefings

A subscription service that delivers quarterly stress-test briefings tailored to each subscriber's specific asset mix, liability structure, and industry exposure. Subscribers receive a 40-60 page playbook every quarter that maps their exact vulnerabilities to leading economic indicators (credit spreads, yield curve, corporate default rates, sector-specific metrics), then prescribes 3-5 concrete, sequenced actions they should execute NOW if those indicators cross defined thresholds—e.g., 'If HY spreads widen >250bps AND your sector revenue growth falls below 2%, execute hedges on lines 14-16 of your Treasury playbook by Friday.' Each playbook includes pre-negotiated vendor contacts, legal templates, and a 90-minute quarterly call with the analyst who built it.

SERVICE

42 weeks • 70% confidence

Value Proposition

Removes paralysis by replacing vague 'recession might happen' anxiety with specific, time-bound triggers and pre-built action sequences. Beats generic macro newsletters (too broad, no personalization) and consultant retainers (too expensive, too slow). Subscribers execute faster and cheaper because playbooks are pre-built and stress-tested for their exact situation.

Target Audience

CFOs, treasurers, and investment committee chairs at mid-market companies ($50M–$500M revenue) and wealth managers/family offices managing $20M+ in liquid assets who lack dedicated macro teams.

Key Features

  • Quarterly 40-60 page playbook personalized to subscriber's balance sheet, sector, and geography
  • 3-5 trigger-based action sequences with exact execution steps and timeline
  • Pre-vetted vendor/counterparty contacts for hedging, refinancing, and asset sales
  • And more, with full implementation detail...

Tech Stack

Macro economic data APIs (FRED, Bloomberg, Refinitiv) for real-time trigger monitoring Slack API for mid-quarter alerts and subscriber communication Stripe or Recurly for subscription billing and renewal management Google Docs or Notion for playbook templates and customization
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Original Problem

Businesses and investors unable to accurately predict and prepare for imminent economic collapse

Companies, investors, and financial professionals lack reliable early warning systems and actionable strategies to protect assets and operations when economic indicators suggest a major crisis is approaching. Current financial forecasting tools fail to provide specific, timely guidance on what actions to take before a crisis hits, leaving decision-makers paralyzed between denial and panic.

Score: 50.9%

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