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RightsMap: Interactive Content-Licensing Decision Tree & Template Library

A downloadable, interactive decision-tree workbook (Google Sheets + embedded logic, or Figma interactive template) that guides creators through specific questions about their content use case and outputs a customized licensing roadmap, sample licensing agreements, and a checklist of steps to take. Think 'TurboTax for content licensing'—no lawyers needed for 80% of cases.

TEMPLATE

26 weeks • 70% confidence

Value Proposition

Costs $29-99 vs. $200+ per query; creators self-serve in 30 minutes; includes templated licensing agreements they can adapt; reduces legal anxiety by making the decision tree transparent and repeatable. Works offline. No subscription.

Target Audience

Solo creators, indie game developers, small publishing houses, genealogy platforms, and digital artists ($0-$500k revenue) who want DIY guidance and templates before hiring lawyers or submitting to ContentClear

Key Features

  • Interactive decision tree (branching questions: 'Is the content you want to use a real person's likeness? Is it from a published work? Is it >70 years old?')
  • Outputs personalized licensing roadmap (e.g., 'Fair use likely applies; also consider licensing from original creator')
  • Library of 15+ templated licensing agreements (Creative Commons attribution, simple image licenses, character-use agreements) in Word/Google Docs
  • And more, with full implementation detail...

Tech Stack

Google Sheets (for decision tree logic with dropdown/conditional formatting) or Figma (for interactive UI design) Microsoft Word or Google Docs (for agreement templates) Gumroad or Etsy (for distribution and payment) Webflow or Carrd (for sales page)
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Original Problem

Creators and businesses struggle to understand copyright and licensing rights for using existing content (names, images, data)

Content creators, indie game developers, genealogy platforms, and digital businesses face legal uncertainty when wanting to repurpose or license existing content like character names, yearbook photos, or public records. They lack clear guidance on what's legally permissible, leading to delayed projects, legal anxiety, and missed business opportunities. Current solutions (hiring lawyers, forum posts) are expensive, slow, and inconsistent.

Score: 18.2%