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Pre-Build Validation Sprints (Agency Service)

A 1-week paid service where a small team of experienced makers and product strategists run a structured validation sprint with a developer's target users: conduct 5–8 recorded problem interviews, synthesize findings into a 'build/don't build' recommendation with willingness-to-pay signals, and deliver a detailed report with quotes and pricing hypotheses. The developer gets market truth in 7 days instead of months of guessing.

SERVICE

16 weeks • 70% confidence

Value Proposition

Eliminates the false-choice between expensive traditional research (focus groups $5k–$15k, slow) and unreliable DIY surveys. Delivers real, recorded conversations with actual buyers in the target domain—not generic feedback. Developers get a go/no-go decision and pricing anchor in 7 days, cutting wasted dev time by 60–80% on failed ideas. Pays for itself if it kills even one bad project.

Target Audience

Solo developers, indie makers, and small dev teams (2–5 people) building SaaS or tools; founders with $3k–$8k validation budgets before committing to 3–6 months of development.

Key Features

  • Structured problem interview template tailored to the developer's domain (e.g., DevOps, design, marketing ops)
  • Recruiter identifies and books 5–8 screened target users from the developer's stated domain
  • Live or async recorded interviews conducted by the agency (not the developer—removes bias)
  • And more, with full implementation detail...

Tech Stack

Airtable or Notion for intake and CRM Calendly for interview scheduling Zoom or Loom for recording interviews Google Docs or Figma for synthesis reports
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Original Problem

Developers struggle to identify and prioritize what to build next without clear market validation

Software developers and makers frequently waste months building features or products that nobody wants to pay for, lacking a systematic way to validate ideas before investing significant time. Current solutions like surveys and focus groups are expensive, slow, or produce unreliable feedback. Developers need a faster, cheaper way to test if a problem is actually painful enough that people will pay to solve it.

Score: 52.5%

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