Small business owners struggle to find buyers and execute profitable exits

Small business owners face a critical challenge when it comes time to sell their companies—they lack access to qualified buyers, struggle with valuation, and often leave millions on the table due to poor exit planning. Current solutions like business brokers are expensive, slow, and inaccessible to businesses under $5M in revenue. This $5 trillion market opportunity remains largely unsolved, leaving entrepreneurs without a clear path to liquidity.