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LocalVoter: Standardized Candidate Profile & Questionnaire Service

A managed service that contacts candidates in a given race (city council, school board, county commission, etc.), sends them a standardized questionnaire covering 15-20 core local issues (zoning, budget priorities, public safety approach, etc.), and publishes their responses in a unified, side-by-side comparison format. The service handles all candidate outreach, follow-up, and quality control—voters get clean, comparable answers from all candidates in one place.

SERVICE

26 weeks • 70% confidence

Value Proposition

Eliminates the fragmentation problem by forcing standardization—voters see the SAME questions answered by ALL candidates, making comparison real. News orgs get ready-made, credible content. Candidates who don't respond are visibly absent, creating pressure to participate. Beats existing tools because it's human-managed (higher response rates) and locally specific (not a generic national platform).

Target Audience

Local news organizations, civic leagues, League of Women Voters chapters, and municipal government communications offices running elections

Key Features

  • Customized questionnaire per race/jurisdiction (written with local expert input)
  • Direct candidate outreach and follow-up (phone, email, in-person if needed)
  • Standardized response format (word limits, structured answers, no spin room)
  • And more, with full implementation detail...

Tech Stack

CRM (Airtable or Salesforce for candidate tracking) Email/phone outreach tools (basic email + phone list management) Simple web dashboard (WordPress + plugin, or Webflow, or static HTML) PDF generation (for voter guides)
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Original Problem

Voters struggle to find reliable, unbiased information about local political candidates before elections

Voters searching for candidate information face fragmented, incomplete, and often biased sources that make it difficult to make informed decisions. Current news coverage is inconsistent and often arrives too late in the election cycle, leaving voters confused about candidates' positions, qualifications, and track records. This information gap forces voters to rely on political ads, social media, or incomplete candidate websites.

Score: 17.5%